The Riviera of Flowers on Two Wheels

Sanremo has written unforgettable chapters in the history of cycling: the Milan–Sanremo, the first ‘classic’ of the seasonal cycling calendar, has been attracting enthusiasts for over 110 years.

The city and its surroundings offer unforgettable routes, suitable for both amateurs and more experienced cyclists.

Riviera dei Fiori Cycle Route: a 24 km scenic route, suitable for everyone, to discover Sanremo from a new and evocative perspective.

Via del Sale: one of the most spectacular routes in the world, where landscapes and adrenaline come together. Along white and dirt roads, from Sanremo to Nice or towards the Alps, you’ll experience a unique adventure on two wheels.

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Experience the Sea

Experience the thrill of the open sea: we organize whale-watching trips for you to spot cetaceans in their natural habitat, as well as private boat trips to dive into the deepest blue. For diving enthusiasts, the depths of the Riviera offer hidden treasures just waiting to be explored.

Villages and Landscapes

Sanremo is not just about the sea. A few kilometers from the city lies a hinterland rich in historic hamlets, stunning landscapes, and authentic traditions, nestled between the Val Nervia and the Valle Argentina. Places such as Dolceacqua, Triora and Bussana Vecchia reveal a different side of Liguria, steeped in history, art, and nature.

The Riviera of Flowers on Two Wheels

Nestled between the sea and the hills, Sanremo is the perfect destination for cycling enthusiasts. From the scenic routes of the Ciclovia della Riviera dei Fiori to the legendary roads of the Milan–Sanremo race, the area offers routes suitable for all levels of experience.

Sanremo in music

Sanremo is a city deeply rooted in music. From the famous Festival at the Ariston Theatre to the numerous events that enliven the city throughout the year, music is an integral part of the actual identity of the place.

Motors and speed

Sanremo is also a city with a rich motoring history. The area hosts events and competitions that have been attracting enthusiasts and professionals from across Europe for decades.